FRUITOPIA by EUGENE TRIVIZAS
The Coca Cola case
In 1997, Trivizas won the first stage of a legal battle against
The Coca-Cola Company, preventing the multinational company
from registering in Greece the title of his T.V. serial
and comic-strip books Fruitopia as a trade mark
for their Fruitopia soft drinks.
The court decided that Coca-Cola has unlawfully appropriated
his intellectual property. Coca-Cola appealed
against the decision and in December 1999
the relevant court of appeal ruled once again in Trivizas' favour.
Dr. Trivizas plans to pursue his case beyond Greece.
The Coca Cola case
In 1997, Trivizas won the first stage of a legal battle against
The Coca-Cola Company, preventing the multinational company
from registering in Greece the title of his T.V. serial
and comic-strip books Fruitopia as a trade mark
for their Fruitopia soft drinks.
The court decided that Coca-Cola has unlawfully appropriated
his intellectual property. Coca-Cola appealed
against the decision and in December 1999
the relevant court of appeal ruled once again in Trivizas' favour.
Dr. Trivizas plans to pursue his case beyond Greece.
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